| 1 | Originated in the 18th century | First developed in France | Used for high-quality print materials |
| 2 | Has a smooth surface | Smoothness was prioritized for print clarity | Ideal for brochures and flyers |
| 3 | Coated on one side | Developed to improve image quality | Often used in advertising |
| 4 | Available in various weights | Weight adjustments made for specific applications | Varied usage from lightweight flyers to heavy catalogs |
| 5 | Prints vibrant colors | Coating technology boosts color vibrancy | Preferred for art prints and quality publications |
| 6 | Durable and resistant to wear | Improvements in coating made it resilient | Suitable for packaging and long-lasting prints |
| 7 | Easily printable | Adaptable to various printing technologies | Widely used across all print media |
| 8 | Eco-friendly options available | Sustainable paper sources are being utilized | Growing demand for green printing solutions |
| 9 | Used in luxury packaging | High-end brands favor couche for its quality | Common for cosmetics and gourmet products |
| 10 | Textured options available | Surface treatment allows for texture variations | Aesthetic enhancements for high-quality prints |